The Rooney Impact
If Lynx were still developing body sprays, I think they drew a line on fragrances a while back; the Rooney impact would sound like something they could produce.
Personally I do not know what he smells like so not sure if it would become a best seller? But Wayne Rooney has certainly had an impact, on and off the field, since his return to Everton.
Kieran Dowell, who scored a quality goal in Tanzania last week, the winner against Gor Mahia after Rooney's earlier opener in Africa, was at it again against FC Twente on Wednesday - the England U20 World Cup winner hit another impressive goal as he impressed in Holland.
He's told the Official Website what a positive influence Rooney's had on him and the other young local lads in the squad since returning from Manchester United, which is spurring Dowell on.
'He's been quality. As a local lad as well, he's really taken to us young local lads and really helped us.'
Playing alongside him against Twente had been great for the midfielder, as has the quality of Davy Klaassen with positive signs of a good linkup between the midfield and new arrival Cuco Martina too.
'Even sitting next to me in the first half, he was giving me tips before I came on, so it's really good to have someone like him in the squad. It was great playing with Wazza and Davy (Klaassen) in the second half, and with Cuco Martina overlapping down the right, I thought it worked really well.'
There are a number of youngsters coming through at Everton, both in terms of those the Blues are actually developing through the academy into the first team and those that have come to Merseyside in recent years, including Dowell's England U20 teammates Ademola Lookman and Dominic Calvert-Lewin, signed by Ronald Koeman last season.
Dowell went on to say there's plenty of competition with his England teammates also helping him with it 'difficult to name the side' at this point in time.
'I think we've fit into the group really well. There's a lot of young lads in the squad and I think that's healthy because young lads bring loads of energy, and that also keeps the older lads on their toes as well. There's loads of people fighting for places - it's probably difficult to name the side at the moment - so there's plenty of healthy competition.'
Yes, Rooney's impact is being felt and it's a case of positive signs at Goodison at the moment for a number of reasons.